What you'll be doing…
The Hotel Chadstone Melbourne MGallery is looking for an experienced Director of Sales & Marketing with an extensive 5 star luxury background to join our team. With a commitment to exceeding guest expectations, we are poised for a new era of growth and we seek a visionary leader to shape the trajectory of our hotel to even greater heights.
Envision a role where opulence meets innovation, and excellence is not just a standard but a way of life. As the Director of Sales and Marketing, you will be the driving force behind our hotel's market presence and revenue growth. Your strategic acumen and creative flair will shape campaigns that captivate, engage, and resonate with our diverse audience. Your role is not just about selling rooms, restaurants and meeting space; it's about curating a lifestyle, an experience that defines the epitome of luxury.
Reporting to the General Manager you will be responsible for:
- Executing sales strategies for the Hotel across all market segments.
- Have a complete understanding of the Hotel sales vision; its products, services, and rate structure to fulfil business objectives.
- Actively sell all attributes of the Hotel including Conference facilities and Food and Beverage features.
- Work collaboratively with the Director of Revenue to ensure room night and revenue targets are appropriately supported.
- Work collaboratively with the Director of Revenue to ensure ongoing research and analysis of product, price, and performance metrics of the agreed competitive sets in order to drive above market performance through identification of opportunities.
- Identify new opportunities for the Hotel and across the Accor business.
- Work with the Director of Revenue and Regional Director of Sales & Marketing to achieve optimum revpar/revenue/yield results for all segments of the business unit.
- Develop a strategic plan for identifying major accounts and business opportunities.
- Review weekly forecasts and market share reports and actively participate in ensuring business levels and market share is maintained.
- Ensure the team is maximising hotel revenue through effective pricing, space management and conversion, therefore increasing revenue in the key segments that generate the highest yield.
- Ensure maximisation of revenue from Conference & Incentive segments by promoting the Hotel’s Food and Beverage outlets.
- Explore opportunities for joint ventures with domestic industry partners that produce viable sales revenue.
- Establish a high profile across the region and with key accounts.
- Act as primary point of contact for the hotel including the coordination and leadership of site inspections to assist conversion.
